Intellectual Property Policy

1. Overview

This Intellectual Property Policy explains who owns the creative work that makes up the BREEDER MAGIC store, what you may do with it, how we handle content you submit to us, and how to report material you believe infringes your rights. It applies to everything published on our website, including our shop, product pages, blog articles, guides, and emails. This policy is part of, and should be read together with, our Terms of Service. Questions and formal notices can be sent to the contact details at the bottom of this page or through our Contact Us page.

2. Ownership of Site Content

Unless otherwise indicated, all content on this website is owned by BREEDER MAGIC or licensed to us by its rightful owners. This includes the site's design, layout, and visual identity; page copy and product descriptions; buying guides and care articles for ceramic planters, LED grow lights, pruning shears, drip irrigation kits, and potting mixes; graphics, icons, and illustrations; compiled product data; downloadable materials; and the underlying HTML, CSS, and scripts that present them. All such content is protected by United States and international copyright, trademark, trade dress, and other intellectual property laws. All rights not expressly granted in this policy are reserved.

3. Photography and Original Copy

Our product photography, lifestyle imagery, and styled scenes are commissioned or created for BREEDER MAGIC, and our product copy is written in-house. These assets represent a real investment of time and craft, and they may not be reproduced on other storefronts, marketplaces, social media shops, dropshipping listings, or comparison sites without written permission. In particular, using our photographs or descriptions to sell products — whether ours or lookalikes — on any third-party platform is prohibited and will be pursued through the notice procedures of the relevant platform and through applicable law.

4. The BREEDER MAGIC Name and Trademarks

"BREEDER MAGIC," our logo, and associated product line names and slogans are trademarks of BREEDER MAGIC, whether or not registered. You may refer to our brand in truthful, nominative ways — for example, in an honest product review or a news article — but you may not use our marks in a manner that suggests sponsorship, endorsement, or affiliation where none exists; register domain names, social media handles, or store names confusingly similar to ours; or apply our marks to goods or packaging. Any permitted reference must not alter our marks, combine them with other marks, or present them more prominently than your own branding.

5. Limited License to Browse

We grant you a limited, revocable, non-exclusive, non-transferable license to access this website and to view, stream, and print pages for your personal, non-commercial use — for example, researching a grow light purchase, saving a care guide for your own plants, or sharing a link with a friend. This license does not transfer ownership of any content, does not permit republication or redistribution, and ends automatically if you breach this policy or our Terms of Service. Linking to our pages in good faith is welcome; framing our site or presenting our content as your own is not.

6. Prohibited Copying, Scraping, and Automated Access

Except as expressly allowed above or by law, you may not:

• Copy, reproduce, republish, upload, or distribute site content, in whole or substantial part, on any other website, app, feed, or dataset;
• Scrape, crawl, harvest, or extract our product data, pricing, imagery, or copy using bots, scripts, or automated tools, except for standard search engine indexing that honors our robots directives;
• Use our content or data to train, fine-tune, or ground machine learning models without a written license from us;
• Remove, obscure, or alter copyright notices, watermarks, or attribution;
• Mirror, cache for republication, or systematically download portions of the site.

We may employ technical measures to detect automated access and may suspend access, terminate accounts, and seek legal remedies against violators.

7. User-Submitted Content and Reviews

When you post a product review, upload a photo of your setup, answer a community question, or send us suggestions, you keep ownership of what you create. However, by submitting it you grant BREEDER MAGIC a worldwide, royalty-free, perpetual, sublicensable license to use, reproduce, adapt, publish, translate, and display that content in connection with our store and marketing — for example, featuring your review of a self-watering planter on the product page or in an email. You represent that your submission is your own work, does not infringe anyone else's rights, and does not contain confidential information. We may edit for length or clarity and may decline or remove any submission at our discretion.

8. Reporting Infringement: Notice Procedure

We respect the intellectual property of others and respond to notices submitted consistent with the Digital Millennium Copyright Act (DMCA) and analogous laws. If you believe content on our site infringes your copyright or trademark, send a written notice to our designated contact (details at the bottom of this page) including all of the following:

1. Identification of the work you claim is infringed (or a representative list);
2. Identification of the material you claim is infringing, with enough detail for us to locate it (a direct URL is best);
3. Your name, mailing address, telephone number, and email address;
4. A statement that you have a good-faith belief the use is not authorized by the rights owner, its agent, or the law;
5. A statement, made under penalty of perjury, that the information in your notice is accurate and that you are the rights owner or authorized to act on the owner's behalf;
6. Your physical or electronic signature.

Upon receiving a complete, valid notice we will promptly review the material, remove or disable access to it where appropriate, and notify the user who posted it. Incomplete notices may be returned for completion. Knowingly material misrepresentations in a notice can expose the sender to liability for damages.

9. Counter-Notices

If material you posted was removed and you believe the removal was a mistake or misidentification, you may submit a written counter-notice containing: identification of the removed material and its former location; your name, address, and phone number; a statement under penalty of perjury of your good-faith belief that the material was removed by mistake or misidentification; consent to the jurisdiction of the federal district court for your address (or, if outside the United States, for the District of Wyoming); and your signature. If we receive a valid counter-notice, we may restore the material in ten to fourteen business days unless the original complainant informs us they have filed a court action seeking to restrain the alleged infringement.

10. Repeat Infringers

We maintain a policy of terminating, in appropriate circumstances, the accounts and posting privileges of users who are repeat infringers. We may also decline future orders or submissions from individuals or entities that repeatedly misuse our intellectual property or that of others. Records of notices and counter-notices are retained in accordance with our Privacy Policy.

11. Third-Party Trademarks

Our site references brands we do not own. Payment marks such as Visa, Mastercard, American Express, Discover, PayPal, Apple Pay, Google Pay, and Shop Pay are trademarks of their respective owners, shown only to indicate accepted payment methods as described in our Payment & Billing Policy. Carrier names in our Shipping & Delivery Policy and any manufacturer names on component listings likewise belong to their owners. No reference to a third-party mark implies endorsement of BREEDER MAGIC by that owner, or vice versa.

12. Requesting Permission

To request permission, write to us with a description of the specific content you want to use, where and how it will appear, the duration of use, and whether the use is commercial. We aim to answer permission requests within five business days. Any permission we grant is limited to the use described, must credit "BREEDER MAGIC" with a link to our homepage where practical, and may be revoked if the terms of the grant are exceeded. Silence is not consent; if you have not received written permission, the default rules of this policy apply.

13. Related Policies and Contact

This policy is one part of the framework that governs use of our store, alongside our Terms of Service, Privacy Policy, Cookie Policy, and Accessibility Statement. For infringement notices, counter-notices, permission requests, or any other intellectual property matter, contact us using the details below. Please mark legal notices clearly in the subject line so they reach the right desk quickly.